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Firewater is a bit of a mysterious entry here: it’s found in the Phoenix market, but hasn’t made much information available. It’s repped by the Sazerac brand, which is the second-largest conglomerate in the US. It’s clearly marketed to be a Western-friendly intro to baijiu; it’s got some of the hallmarks of baijiu, but otherwise […]
A solid entry in the Luzhou Laojiao lineup; it’s got all the hallmarks of the illustrious LL brand but has a strong horsiness factor. It doesn’t deviate from the Luzhou profile much. If you like Luzhou Laojiao, you’ll like Luzhou Laojiao!
Wuliangye Yibin is one of the largest baijiu producers in China; they’re a huge brand with a staggering market cap of something like $68 billion USD (currently!). Their eponymous mix always uses five grains (wu = five, liang = grain). Reportedly they’ve perfected their blend at: 36% sorghum 22% rice 18% glutinous rice 16% wheat […]
Wondering how to serve baijiu? If you want to know how you’re supposed to serve this unique spirit, you’re not alone. Baijiu is traditionally served in tiny shot glasses, shaped like small wine glasses. They run about 1/3 of an ounce, (or 11mL), so each pour is around a quarter of a traditional shot. You […]
Ganbei Baijiu is a startup baijiu brand here in the US – like the other new entrants they are distilling in China but bottling a western-friendly blend with marketing that appeals locally. It’s distilled in Bayan Nur in Inner Mongolia, and proofed down to an approachable 42%. (Or, at least, approachable for baijiu!) Ganbei is […]
Snowbridge has two new releases available: we’re reviewing them both! Snowbridge selects and imports baijiu from small producers in China, and bottles them under the Snowbridge name. Their next available offering is this, ‘No. 4 Sauce Aroma’, produced by Golden Valley Distillery in Luzhou, Sichuan. That’s the same source as their layered aroma, which we […]
Snowbridge has two new editions available: we’re reviewing them both! Snowbridge selects and imports baijiu from small producers in China, and bottles them under the Snowbridge name. Their next available offering is this, ‘No. 6 Light Aroma’, produced by Donkey Creek Distillery in Jiangjin, Chongqing. The light aroma category as a whole has a lot […]
Ming River is a new brand – but if you are tangentially aware of baijiu you’ve seen it everywhere in the US. Their team has done a great job with PR and education. They’re hustling it into great bars around the country, and they’re apparently behind most of the ‘Is Baijiu the Next Big Thing’ […]
Snowbridge is a new baijiu brand ramping up here in the US. (Exciting!) They select and import baijiu from small producers in China, and bottled under the Snowbridge name. Their first available offering is this, ‘No. 5 Layered Aroma’, produced by Golden Valley Distillery in Luzhou, Sichuan. Layered Aroma – 兼香 we learn – is […]
Gu Jing Gong is one of the BIG baijiu brands in China – recent reports say it’s the tenth most valuable spirit brand globally, worth about 2.3 BILLION dollars. We’ve also reviewed this paper-wrapped bottle as well. This is a medium-shelf variety, It’s got a higher-than-normal percent of wheat in its grain mix, and it […]